Brand Identity

What are the visible elements of a brand?

  • Colors
  • Logotype
  • Shape
  • Name
  • Design
  • Symbols

These combined together will identify or differentiate a brand. A company’s brand identity is what it says about who they are and what products or services they are offering. It represents the company as a whole and it is what sets the company or its product apart. This is why it is very important to have it well-designed. Stand out and stay noticed among the competition!

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