Topline Design Solutions offer website development, brand identity and digital marketing for dental clinics based in and around Katy, Texas. We create websites that convert and use digital marketing methods like Search Engine Optimization (SEO), Google local listings, Social media promotions and such to drive inbound leads. We make sure that clinic’s identity is represented and conveyed correctly through your website and other marketing strategies to increase the reputation and brand awareness among your prospects.
You may already have a fully functioning website or nothing at all to represent your brand online. Here are a few reasons why the websites we create will stand out from your competitors;
A responsive website is one that performs perfectly across all devices ranging from desktops to mobile phones. The significance of responsive web design is that more and more people are now accessing websites through mobile phones than ever. Search engines like Google give more weightage to mobile-friendly websites in their search results so it is an important factor deciding your marketing strategies. Having a mobile-friendly website means more visitors and more bookings, so it is time you switched to responsive web design.
A live chat is a most needed facility for a dental clinic website. We are living in a fast-paced society and people hardly have the time to read your website for answers. A live chat can answer their questions faster and easier, and it will also give you an idea of what your prospects are looking for on your website. A live chat facility undoubtedly increases conversions and is customer friendly, it will prove to be a great asset to your website in the long run.
This is a feature most dental clinic websites have. If you already use a booking platform like … we can integrate that into our website else we can create our own booking system for you. Either way, a booking system is an important aspect of the user-friendliness of a dental clinic website, it allows people to book appointments without having to do a phone call.
Yours may be the most experienced and talented team ever! but how will your prospects know that? This is where the relevance of a blog comes. A blog is a platform which is integrated into your website, where you can publish articles and other newsworthy items. If you will publish authority articles contents let it be tips on dental hygiene or a news of the conference you attended people will be confident to trust that you are an authority figure in the industry. More trust means more conversions and more brand value!
Your website is your first identity in the digital world, whatever may be the top of the notch facilities you have at your clinic an outdated website will create a bad impression on visitors. As people say the first impression is the best impression, this will affect your whole brand value. Our designs portray your clinic with the right impression by featuring all your facilities using the most moderns web technologies.
Adding to the above point a gallery of photos or videos is inevitable in representing the true self of your organization. Studies show that photos and videos of available facilities increases the trust factor of visitors adding to your brand value and inbound leads.
You can either list all services you offer on a single page or create separate pages for each service, a method we prefer. A dedicated page for each service allows the inclusion of more call to action values, better tracking of user behaviour on your website and also favors SEO and digital marketing strategies.
Testimonials are the biggest trust factor for website visitors. The more happy customers you have the more likely you are to receive new customers; provided if you showcase those testimonials on your website.
This is a necessary feature most dental websites are missing, your clinic and team have many certifications, why not list them all on your website? Our developers can build a trophy wall for you to showcase all your valuable certifications.
You have everything to win the complete trust of your visitors but what if your website fails to convert that trust to leads? There is the relevance of call to action buttons and contact forms. We at Topline Design Solutions know that well placed calls to action increase the conversion rate of your website.
Creating a website is the first step to building your online image. But without proper marketing, a website doesn’t serve its purpose. That’s why we have a comprehensive digital marketing package to boost up your inbound leads;
SEO forms the core of any digital marketing strategy. Most people Google to find a dental clinic near them, so if you are missing from search results there is no chance of you winning customers. We focus on improving your local search rankings both in search engine pages and maps making it much easier for customers to reach you.
Another popular digital marketing strategy is social media marketing, a great method to increase the brand reputation of your clinic. Visual ads when seen repeatedly create a lasting impression in the viewers’ minds, this is what we try to achieve via social media marketing. We will systematically target your prospects with ads, news and images of your clinic so they next time think of anything related to dental the will think of you. It is also a great medium to run competitions and do surveys which we can tailor according to your needs.
Listing your business and website in local web directories like Yellow Pages lets people to find it easier. Often local search results display listings from these directories so they are an added bonus to your search engine rankings.
Listing your clinic in Google’s local directory will increase its views on local maps as well as search results. It is also possible for customers to add public reviews which will add further to your brand’s reputation.
We can create logos, business cards, brochures and flyers for your clinic helping your marketing efforts.